Sometimes I don’t want to carry the big camera around with me. Like if I have both kids with me, and I have to keep an eye on both of them in a crowded area, and we’re going to be walking around in the cold and I just don’t want that heavy piece of machinery hanging around my neck dragging me down. That’s when I turn to the iPhone, and its camera which is pretty amazing for its size. Sure I could have gotten better pictures with a big camera, but this fits in my pocket, and it takes video too!